The Aging of Social Networks

I was briefly quoted in an article on the aging of social networks -- or at least their users by Advertising Age's Michael Learmonth.Sometime in 2007, the recent grads that made up the core of
Facebook came to a doleful realization: Yup, mom and all her friends
are on Facebook. The following year it got worse: The once-exclusive
club of the young was completely infiltrated by colleagues, bosses,
neighbors and others who might not be amused when little Johnny gets
tagged in a photo getting totally ripped with his pals.
Social
networking is no longer a youth phenomenon. As Facebook marches toward
52 million U.S. users (170 million worldwide), the site is beginning to
look like, well, America. Which is to say, it looks a lot older. As of
January, more than 50% of Facebook users and 44% of MySpace users in
the U.S. were over 35 years old, according to ComScore estimates. The
single biggest age demographic in the U.S. on both Facebook and MySpace
is now between 35 and 44. Indeed, Facebook says its fastest-growing
demo is 55-plus.Click here to read the rest of a pretty insightful piece.